Category Archives: Copy Writing

• How to Make People Look at your Website

  Posted on August 27, 2018 by Jesse in Copy Writing, Graphic Design.

  There are two main issues in increasing the visibility of your website – making sure people can find it, and making sure they stay there once they do. A good website will capture people’s attention for all the right reasons, so it is an investment for your business. Spend time and money on your website, […]

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  Attention to Detail in Web Copy

  Posted on May 20, 2018 by Jesse in Copy Writing.

  Your website copy needs to be accurate, giving people a true picture of your business. If it doesn’t, people will find themselves disorientated and unhappy, as they will feel they have been lied to. This is why attention to detail is key – you need to be giving the right messages, in the right places, […]

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  A Brief Overview of Pay Per Click 

  Posted on December 26, 2017 by Jesse in Copy Writing.

  Pay per click, or PPC, is a type of paid marketing that can drive people to your website and help you sell on your eCommerce site. The main places to carry out a PPC campaign are on a search engine, or on a social media campaign like Facebook. You will first decide what you are […]

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  Good Copy Helps you Sell

  Posted on September 5, 2017 by Jesse in Copy Writing.

  It is a false economy to think that you can write your copy yourself. The services of a professional copywriter will be much more beneficial for your business. You can gain so much, making your website or marketing materials look more professional. They will be written in such a way that people will be drawn […]

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  Using Copy Writers for Reputation Management

  Posted on November 19, 2015 by Jesse in Copy Writing.

  Reputation management has become more important than ever for businesses. For the most part, this increase in importance is directly attributable to the internet and the various websites which offer quick communication with customers and between customers and prospective customers, but a change in public attitude of what the public expects of enterprises is also […]

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  Why Businesses Should Look at Copy Writing Services

  Posted on September 30, 2015 by admin in Copy Writing.

  Like with most instances of outsourcing, it generally comes down to available resources. If you’re a company of a fairly large size then it makes sense to hire an internal copy writer/content writer, but if you’re still in your growing stages (or just planning to remain a small business), then outsourcing these requirements can make […]

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  What is Copy Writing?

  Posted on September 25, 2015 by Jesse in Copy Writing.

  Another important element of any marketing strategy, by which I mean aside from graphic design, is the copy that’s been written for it. Copy writing has been a mainstay within the marketing world for generations, and its value is absolutely clear. First of all, you need to understand what copy writing is. The purpose of […]

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